Laura Schmadel

Marketing Manager

Background

Laura started with Lincoln Property Company in December 2013 as the Administrative Assistant quickly acclimated herself to the commercial real estate industry as well as finding opportunities to improve the functionality of the office. Within 6 months, she took on the additional role of Assistant Property Manager for a complex comprising of 10 buildings. From there her portfolio of buildings grew to include properties in New York, Northern and Central New Jersey and reported to three Property Managers. Her responsibilities include supporting the Property Manager in all phases of daily property administration, finance, maintenance and operations including but not limited to accounts payable and receivable, monthly accruals and variance analysis. She is also responsible for lease administration, financial reporting and overseeing building staff.

In December 2016, she expanded her role to include being the Marketing Coordinator for the Tri-State Region by using her knowledge of the commercial real estate industry and Marketing degree and now holds the role of Assistant Marketing Manager. Laura works closely with the Executive and Brokerage teams as well as the Property Management staff to improve upon and/or create various materials, projects and procedures. During this time, she has rolled out and trained all employees in the region on multiple new online platforms, focused on Lincoln’s branding and marketing materials and continues to broaden Lincoln’s exposure in the area.

 

Education and Certifications 

Virginia Tech – Bachelor’s Degree in Marketing Management

Notary Public, State of New Jersey